Introduction
It’s almost unfair how much time we give to managing our time. We spend so much time thinking about it, talking about it, reading about it and writing about it that you’d think it must be the most important thing in our lives. And yet, those who manage their time well continue to do so while the rest of us continue to struggle. It’s as if all the wisdom on managing time is completely irrelevant when faced with the urgent pressures of real life. Here's the reality... the problem isn’t time management, the issue lies within your lack of priority management.
The Difference between Time Management and Priority Management
The first thing we need to address is the difference between time management and priority management. When we talk about managing our time, we are usually discussing how we can get more things done in less time. Time management is a means to an end—it is a tool that can help us achieve our goals. Time management is...
I've got a question for you: Do you know the four-letter word that is killing your dreams? Think about it. No, it's not that four-letter word. No, it's not that one either. The word is busy, B-U-S-Y, busy.
If I hear that word one more time, I think my head is going to explode. It's like some sort of badge of honor we agents wear. “Oh, I'm so busy. I'm so busy.” Guess what? I'm unimpressed. Unimpressed with you being busy, and I want you to be unimpressed with anybody who says they're busy because when we're busy, when we're just in motion, that does not mean we're in achievement. That does not mean we're productive. That's the word I'm interested in hearing from you.
Are you productive? What's the big difference? When I look at my own life and I feel like I'm just busy, that usually means I'm on some sort of hamster wheel....
Do you have a money or behavior issue? If your business isn’t taking off the way you hoped it would, it’s time to seriously consider that question. In most cases, the problem is the latter. To prove my point, let me share a story of how I got started in real estate.
I started selling houses in 2003 and was named Rookie of the Year. The money I made was more than I expected and kept doubling year after year. I was on a roll! However, five or six years later, the housing market crashed, and my income took a hit. It was a very frustrating time. I moved to another brokerage, thinking that would fix my problems, but it didn’t. Eventually, my coach confronted me with the truth: I didn’t have a cash flow problem; I had a behavior problem.
When I looked back...
Are you being completely honest with yourself about your goals? This is a very important question you must ask yourself if you are trying to achieve something, and that can be real estate-related or not. You can determine your answer by going through what I call the Face the Truth exercise, where you rate yourself on four components. These four pieces are what I believe create success:
Go through and ask yourself all these questions concerning your goal. How do you honestly rank yourself? The goal is to be a nine or 10 in desire, ability, and activities, and have a five in...
Learn about the secret that will help you secure more referrals.
Do you know why people give referrals? The answer may shift your brain a little, but it will help you better engage your sphere to get more referrals.
The other day, an agent told me that her best friend’s neighbor is moving, but that friend didn't even mention the agent to her neighbor. Why is that? Many believe that giving a referral is easy, but it’s a big deal. They have to stop what they're doing, get both people’s contact information, and share it. People are often just too busy to do all that.
Two things must be happening at the same time for you to be able to secure that referral. First, the person needs to be sure that you know what you are doing and that you will serve their friend at the highest level. Do they know what you do for a living? Are you sharing that on social media enough? Are you demonstrating, educating, and informing?
Learn the secret referral formula to help you grow your business.
Have you heard about the secret referral formula? Many agents want to run their business by referrals, but they feel like they wouldn’t have control over their sales if they did. Once I understood the secret referral formula, I could predict my income and be proud of my business.
What is this formula? First, I want you to think of two interlocked gears. The first gear is about showing up as a human being first and a Realtor second. When you wake up, look at your top 100 to 150 relationships and deepen and strengthen them, even if it involves stuff outside of real estate.
The second gear is to fly your real estate flag every day. Demonstrate, educate, inform, and entertain people with what you know about real estate. You're flying your real estate flag by sharing all the things you have access to and...
The market does not dictate your success—it simply dictates your strategies.
Our real estate market is currently shifting, and if agents aren’t ready to change what they’re doing every day, they’ll fall victim to the shifts. The market does not dictate your success—it simply dictates your strategies. Do you know what to do, and have you been through a market shift in the past? I’ve been through a couple of shifts before, and the good news is that there’s no need to panic. Real estate agents should do these three things to bulletproof their businesses:
1. Go back to basics. Make sure you hold the No. 1 real estate agent position in the minds of your top relationships in your sphere of influence, whether that’s 100 people, 150, or more. Do the everyday activities necessary to step up those relationships. Lead generation is your main job. For example, if you’re working on expired listings and FSBOs mostly,...
That thing that has been bugging you lately…
That thing that one person does all the time that drives you bat-shit crazy...
That thing you are constantly worried about…
Ask yourself this...
Why Does It Matter?? In 10, 15, 20 Years… will it EVEN matter….
NOOOOOPE! Sure won’t!!!
Wouldn’t that be a great superpower??? Only caring about the things that really matter? WOW – how AMAZING would that be?!?
The guy that cuts you off in your car… no worries!
The lady that swoops in and steals your parking spot… that’s no big deal at all!!
Your spouse forgets, once again, to do that one thing you’ve asked 1,000 times… Oh WELL!
Guess who gets the benefit of that kind of lowered expectations?? YOU!!! That’s it!! We actually benefit from lowering our expectations and really assessing what matters.
The secret to happiness is lower expectations!
...50% Complete
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